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AI for Coaches: What's Possible and Where to Start

This is the recording of my breakout session at the Co-Active Community Day on 8 May 2026. Whether you were in the room or you couldn't make it, the full session is here.

That's the session. The setup you just saw took a few months to build, but the starting point is much smaller than it looks. One agent, one task you keep putting off, this weekend. The point isn't to recreate what I have. It's to find the one thing that gets in the way of the work you actually want to do, and hand it over.

Below are three ways to take it further, depending on where you're at.

Try it for yourself

The Agent Kit has everything you need to start. A ten-minute setup. A directory of starter packs, agents, and skills you can pull from on day one. A one-page cheat sheet of the daily flow I use. And the setup if you want your team running on a server while you sleep.

Built for product leaders, coaches, consultants. You don't need to write code. You just need to know what you want your agents to do.


Know someone who'd get something from this?

If a client, peer, or business owner came to mind while watching, send them this page. And if they reach the point where they want to actually build something, I'm happy to have a chat. A 20-minute call is usually enough to point them in the right direction.

Send a message or book a 30-minute chat.


If you were in the room

If you got something out of the day and want to pass it forward, the most helpful thing is a short LinkedIn post about the session (tag me when you post). It helps me reach more coaches and communities.


Thanks

This session was hosted by the Co-Active Community Day organising team: Shivaun McCullough, Richard Jones, Tanya Yavas, Eric Linden Laird Craig, and Marigold Palmer-Jones. Cheers for the day, and for letting me bring the laptop on stage.

The theme of the day was "the space between us." For me, that's exactly where AI belongs. Not in the room with the client, but in the space around the work that pulls you out of it. Admin, marketing, the kind of busy that stops you being fully present. The space between you and the person sitting opposite stays yours.

A quick note on the audio: my mic disconnected during recording. It's been cleaned up, but isn't perfect. Bear with the rough patches.